What Is the Significance of an Existing User Base in a Reverse ICO’s Success?

An existing user base provides immediate adoption and liquidity for the newly issued token. These users are already familiar with the company's product or service, reducing the friction of onboarding them onto the new blockchain platform.

This inherent demand helps stabilize the token price and provides a strong foundation for network effects. It significantly lowers the marketing and customer acquisition costs compared to a startup ICO.

What Are the Primary Benefits for an Established Company Conducting a Reverse ICO?
Explain the Concept of “Vaporware” Risk in Traditional ICOs
How Does the Concept of “Network Effects” Influence Comps Analysis?
How Does a Reverse ICO Differ from a Traditional Initial Coin Offering (ICO)?
What Are the Typical Risks Associated with a Traditional ICO That a Reverse ICO Mitigates?
What Is a “Liquidity Bootstrapping Pool” (LBP) and How Is It Used for Capital Acquisition?
What Is the Relationship between Tokenomics and Customer Loyalty in a Reverse ICO?
How Is Token Liquidity Measured in the Context of a New Cryptocurrency?

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